Established in 1958, this Italian baby care brand is the largest in Europe and is easily recognized in over 120 countries, in six continents. From baby feeding systems to cosmetics to medical supplies, Chicco encompasses everything you need to care for all generations of a family. The company runs a “Happiness Lab” where top researchers and scientists dedicated to the development of children from birth to three years observe, analyze, and gather data. Doing so allows Chicco to understand babies and what makes them happy when they sleep, eat, and play; and come up with products that feed their needs and desires.